Dr. Puja Thiel – zero-waste expert and sustainability advisor – combines her passion for sustainability and innovation together with skills in scientific reasoning. Prior to diving into the world of sustainable innovation, she was a Molecular biologist. Tired of seeing legal data manipulation to make big scientific claims and little impact – tell-tale signs of a broken system – she chose to use her skills to support sustainable innovation and raise awareness about sustainability issues. To this end, she has led a global innovation program around sustainable food innovation in Norway and is a Board member and Program manager for NELIS – a global network that empowers young leaders (individuals and corporate partners) working to create a sustainable future. She also gives talks on "the science of eco-friendly living" with the goal to empower anyone to live more sustainably without sacrificing-their-joy-for-living.